8 May 2019

Hallo, Whistlers. Trevor here, reporting to you live from the giant metropole of Hennenman in the Free State.

Unless you live in a cave (without Wi-Fi), you will know that South Africa heads to the polls today to vote in our national and provincial elections. Subsequently, over the last few months, campaigning politicians clogged our airwaves, the internet and newspapers with the typical clutter of political warra-warra-bing-bang-blah-blah-blah of empty promises and nonsensical speeches.

That is why we started our own party: The Rum Party.  No bullshit. Just rum. A party we understand. A party that makes sense to us. A party we trust.

So, over the last couple of weeks, you would have seen our election rumpaign videos and posts across our social media channels (and on Times LIVE!).

Being a very creative person, the best conversations I have are often the ones in my own head. So, as unofficial spokesperson of The Rum Party (the official spokesperson is our rum because our rum is so special, it speaks for itself), I want to share an interview I conducted with myself on why South Africa needs a Rum Party:

Trevor, welcome. Thank you for your time. Please tell the readers:
Why did Whistler African Style Rum decide to establish a Rum Party?

In this day and age, it is difficult to trust any political party. Unlike rum. Rum doesn’t lie, rum doesn’t bullshit. Rum is, in a sense, the perfect political party. The party that everyone wants.

What does the Party stand for?

In a nutshell:

  • Four-day work weeks
  • Compulsory rum cocktails on Wednesdays
  • Rum in the office drinks fountain
  • Blue lights for all Uber drivers – this will quickly and safely get everyone to the next Rum Party.

In a bigger nutshell:

  • Mojito Mondays
  • Rum Twist Tuesdays
  • Whistler Wednesdays
  • Sleep-it-off Thursdays
  • Rum old-fashioned Fridays
  • Strawberry Daiquiri Saturdays
Who should vote for you?

Everyone who thinks the following should vote for Whistler Rum:

  • Tired of senseless rhetoric? Vote for rum. No bullshit. Just rum.
  • Not sure what your party is doing for you? Vote for rum. No bullshit. Just rum.
  • Not sure who is running your party? Vote for rum. No bullshit. Just rum.
How does the Rum Party differ from other political parties?

You know a politician is lying when his/her lips are moving. Rum doesn’t talk, so it doesn’t lie. You always know what you get with Whistler Rum. The only thing that is dodgy about it, is the route you walk home after a couple of “Whistler Wednesdays”.

If the Rum Party could run a country, what, in your opinion, would a perfectly run country look like?

We certainly need friendlier public servants. A Rum Party and the institution of “Sleep it of Thursdays” will definitely take care of that.
We’d like to add a second version of BEE: Barrel-aged, Emproved, Enjoyment.

What is your message to other politicians running in today’s elections?

We’re not into pointless political name-calling. Vote rum. No bullshit. Just rum!

You have created a series of small video clips to post on your social media channels. What was the creative process behind each video?

In true Rum Party fashion, we just wanted to have some fun and, at the same time, poke fun at our political landscape. To view the latest video, click here.

That’s it from me. “Vote for rum. Vote for fun!” And, if you want to vote for change, say “no” to drinking KAK rum.


So, folks, there you have it. The Rum Party, in a nutshell.

Thank you for your time, Trevor. It is a pleasure, Trevor.


Vote now

“No bullshit, just rum. Vote for rum, vote for fun!” Seriously, click here, and vote before 12PM on 8 May 2019 and stand a chance to win a bottle of Whistler African Style Rum.

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